5+ hour, 53+ min ago   (453+ words) Storyboard18 is Network18 Group's flagship platform focussed on the advertising and marketing community and a leading source of news and analyses. For over two decades as a TV show on CNBC-TV18, Storyboard18 has championed and chronicled the business of brands, the rise of…...

23+ hour, 23+ min ago   (522+ words) ITC expects consumer spending on its flagship food brand Aashirvaad to reach ₹20,000 crore within the next five years, nearly twice the current level of more than ₹10,000 crore, as the company broadens the brand's presence across food categories, PTI reported. Hemant…...

1+ day, 4+ hour ago   (331+ words) Watch retailer Just In Time has launched a new campaign, ‘Watching Out For You’, featuring actor and brand ambassador Ayushmann Khurrana. The campaign centres on the idea that selecting a watch involves more than choosing a design. It looks at…...

1+ day, 1+ hour ago   (525+ words) The Reserve Bank of India has rejected Tata Sons’ application to surrender its registration as a Core Investment Company (CIC), a decision that could bring the Tata Group holding company closer to a stock market listing, Reuters reported, citing two…...

1+ day, 5+ hour ago   (309+ words) HDFC Bank’s board has completed the key steps in its leadership transition and submitted two candidates to the Reserve Bank of India (RBI) for the bank’s next Managing Director and CEO, Moneycontrol reported. The move follows a period of uncertainty…...

3+ day, 22+ hour ago   (340+ words) Swiggy has helped more than 50,000 delivery partners file their Income Tax Returns (ITRs), enabling them to collectively claim around ₹6.5 crore in income tax refunds. The initiative covers delivery partners working across Swiggy’s Food Marketplace and Instamart businesses. The company said…...

3+ day, 23+ hour ago   (385+ words) Kwick Living (I) Private Limited, which operates cleaning brand Beco, has said it will comply with the Delhi High Court’s interim order in Hindustan Unilever Limited’s (HUL) advertising dispute, while maintaining that its commitment to product quality, transparency and honesty remains…...

4+ day, 7+ hour ago   (755+ words) India’s FMCG marketing playbook is undergoing a fundamental reset as media fragmentation, quick commerce, AI and increasingly regional consumer preferences force brands to rethink where and how they invest. For ITC, however, the shift does not mean abandoning traditional media…...

4+ day, 12+ hour ago   (144+ words) Meesho has discontinued the role of chief product officer (CPO) as part of a restructuring of its product organisation. As part of the change, product leaders who previously reported to CPO Prasanna Arunachalam will now report directly to their respective…...

5+ day, 23+ min ago   (397+ words) Flipkart has begun testing its food-delivery service, Eat In, among employees in Bengaluru as it prepares for a wider entry into a market led by Zomato and Swiggy, Moneycontrol reported, citing people familiar with the development. The service is expected…...